What is International Investing and Why Should I Care?

Terry L. Kramer

Diversifying your international investment portfolio is a key part of asset management if you are looking for long term growth. Diversification allows an investor to counter the downfall in certain sectors and particularly when doing international investing in stock and bonds. International investing in foreign stock is hot and the […]

Is Target Marketing Ethical?

Terry L. Kramer

Marketing to specific groups of consumers, or target marketing, is one of the most important concepts in marketing. Marketers, through the ages, have identified who their customers are, and directed their efforts at influencing their buying decisions. That is their job. In the last 30 years though, marketers have begun […]

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