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How A Denver Agent Uses HomeLight Trade-In To Soothe The Stress Of A Common Conundrum

2 weeks ago Magenet Magenet

Table of Contents

  • Beating the odds with HomeLight Trade-In
  • Braving the temperature to conquer the competitors
  • Profitable brokers have resources like Trade-In


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As an expert Denver-region genuine estate agent, Shurie Fletcher understands her very aggressive local market place. So when she fulfilled a latest pair of clients who wanted to transfer into a new college district, Fletcher knew that providing their current property would not be a difficulty.

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“In Denver, the industry inventory is so minimal and all the things is so competitive appropriate now, I understood with out a doubt that their residence would market extremely swiftly,” she claims.

Her issue was around how effortlessly — or not — she would be able to obtain the spouse and children a new home in a shorter amount of time.

“It was giving me a minimal bit of heartburn,” Fletcher admits. “I can do just about anything I put my thoughts to and I knew we could do it. I just didn’t want to put a great deal of worry on my purchasers. They have two kids, three canines, and one of them is a nurse who has been working on some COVID-19 things.”

Luckily for both equally Fletcher and her consumers, she not too long ago learned about HomeLight by means of an agent coaching session and made the decision to get a nearer glance.

A home that used HomeLight Trade-In to sell.
Resource: (Kylie Russell, LIV Sotheby’s Intercontinental Realty)

Beating the odds with HomeLight Trade-In

The system she decided to propose? HomeLight Trade-In.

The HomeLight Trade-In system will take absent the anxiety and inconvenience of possessing to offer a person residence before obtaining another. By creating a certain present on a client’s existing residence, sellers can develop into customers with no revenue contingency and no tension to find momentary housing amongst long lasting properties. Brokers keep associated in the course of the complete method, and customers obtain any additional money around and over the agreed-on profits price of their previous property. It is an all-all over earn.

“The way I offered it was, ‘This is the way to go for ease,’” claims Fletcher. “I told my customers that we can not current a contingent supply proper now, the odds are just against us. They’re extremely analytical and numbers-oriented just by skilled and identity, and I knew they weren’t heading to experience good heading in and throwing absurd cash at a residence. HomeLight Trade-In was a way to be a great deal much more aggressive.”

With the added bonus of a sleek changeover in between houses, Fletcher’s clientele in the long run agreed to shift ahead with HomeLight. They observed the low, entirely transparent plan rate as an expenditure into their usefulness and capacity to invest in with relieve — just as Fletcher hoped when she presented the solution.

“It’s a very uncomplicated issue,” states Fletcher. “If an agent appreciates what they are performing and can existing it appropriate, that payment doesn’t have to be seen as a con. It can be observed as a convenience and you are going to get it on the again end.”

Braving the temperature to conquer the competitors

After Fletcher and her consumers had been established up with HomeLight, they began searching for a new home for the spouse and children and promptly honed in on one specific home.

“There was a substantial snowstorm in Colorado,” Fletcher remembers of the working day they walked as a result of the household. “A ton of people today just don’t want to mess with that, and I get it. I really do not want to be out possibly. But my shoppers required to terminate and I mentioned, ‘Nope, this is when we go, get in the car or truck, determine it out. I’ll meet up with you there.’”

Fletcher realized that other brokers and prospective purchasers were being likely to bail on their designs to glance at that home that working day, which meant her purchasers would have an edge if they showed up. She was correct. They did stop up generating a strong give and acquired the property for just $5,000 around asking value. It was an nearly unheard-of feat in Denver’s extremely-aggressive industry, where households normally market for tens of thousands above record value.

And Fletcher squandered no time in maintaining the Trade-In procedure moving forward for her clients.

“Once we ended up by means of inspections on their new house, I went full steam in advance on acquiring their prior household prepared for industry. We outlined the very same afternoon that we shut on the new household.”

Genuine to Denver’s bustling sector, the household didn’t past much more than 6 days.

“We obtained 9 provides and a 10-working day funds shut,” Fletcher studies. The property finally bought for $60,000 earlier mentioned its asking rate.

A kitchen in a Denver home that used HomeLight Trade-In.
Source: (Kylie Russell, LIV Sotheby’s Global Realty)

Profitable brokers have resources like Trade-In

Seasoned brokers like Fletcher comprehend that acquiring a method like HomeLight Trade-In as a resource in their arsenal can give them a competitive edge both for profitable shoppers and then successful houses for people customers.

And given that HomeLight functions specifically with brokers and consumers alike, everybody is saved in the loop by open up, clear communication. It is just one more way to keep tension ranges in check out and get the position performed.

“You’re hurting oneself and your client by not understanding what options are out there to enable your consumer,” suggests Fletcher. “I imagine HomeLight presents you additional electric power and applications in the belt to form of toss your excess weight all over, specifically with purchasers who have constrained options.”

Header Image Resource: (Shurie Fletcher, Compass)



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